TEXT IF YOU CANT READ IT.
1. In what way’s does your media product use, develop or challenge form’s and convention’s of real media product’s?
Box-out – A small part of the page shaded in a different colour.
Caption – typed text under photographs explaining the image.
Crosshead – this is a subheading that appears in the body of the text and is centred above the column of text. If it is se to one side then it is called a side-head.
Exclusive – this means that newspaper and no one else solely cover the story. The paper will pay their interviewees, buying the story so it cannot be used by another paper.
Feature – not necessarily a ‘news’ item (current affairs), but usually with a human-interest angle presented as a spread.
Headline – this is the main statement, usually in the largest and boldest font, describing the main story. A banner headline spans the full width of the page.
Kicker – this is a story designed to stand out from the rest of the page by the use of a different font (typeface) and layout.
Lead Story – the main story on the front page, usually a splash.
Lure – a word or phrase directing the reader to look inside the paper at a particular story or feature.
Masthead – the masthead is the title block or logo identifying the newspaper at the top of the front-page. Sometimes an emblem or a motto is also placed within the masthead. The masthead is often set into a block of black or red print or boxed with a border; the ‘Red-tops’ (The Sun, The Mirror, The News of the World) are categorised by style and the use of a red background in the masthead.
Menu – the list of contents inside the paper.
Pugs – these are at the top left and right-hand corners of the paper and are known as the ‘ears’ of the page. The prices of the paper, the logo or a promotion are positioned there. They are well placed to catch the reader’s eye.
Secondary Lead – this is usually only a picture and headline, it gives a sneak preview of a story that you might find inside the paper.
Splash – the splash is the main story on the front of the paper. The largest headline will accompany this, along with a photograph.
Spread – a story that covers more than one page.
Stand first – this is an introductory paragraph before the start of the feature. Sometimes it may be in bold.
Strapline – this is an introductory headline below the headline.
Tag – a word or phrase used to engage a reader’s interest in a story by categorising it e.g. ‘Exclusive’, ‘Sensational’.
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